Front of map
Restaurant Map – Award Winning Design
Project Details
Name: Member Restaurant Businesses Map
Client: Boulder City Chamber of Commerce
Date: 2021-2023
Category: Illustration and Graphic Design
Process: Client Discovery Sessions | Illustration | Graphic Design | Project Management
Program Knowledge: Adobe InDesign | Adobe Photoshop | Adobe Illustrator | Adobe Fresco
Project Description
DESIGN CHALLENGE: Create an engaging, fun map showing of all the restaurant businesses that are members of the Boulder City Chamber of Commerce (BCCC). These will be printed in-house by the Chamber office staff.
SOLUTION: Boulder City being a tourist destination and the BCCC logo looking like a travel sticker, inspired me to draw from the graphic style of classic road maps created by diners and gas stations that once lined the ole U.S. Route 66 Highway from the East to West Coast. The client was interested in each restaurant having an icon to represent their location on the map. I researched each business and illustrated small graphics inspired by what kind of food and beverages they offered. The colors for the map were pulled from and complimented the BCCC logo.
MY ROLE: Graphic Designer & Illustrator for Imagine Communications – a full-service marketing agency. Boulder City Chamber of Commerce logo: created by Alex Raffi of Imagine Communications
The map design and illustrations earned three awards in 2022:
Hermes Gold | Marcom Gold | PRSA Pinnacle
Awards
PRSA Pinnacle Award
Created in 1996, the Pinnacle Awards recognize the best public relations programs, tools, and professionals in Southern Nevada, Northwest Arizona, and Southern Utah.
MARCOM Awards
MARCOM Awards honors excellence in marketing and communication while recognizing the creativity, hard work, and generosity of industry professionals.
Hermes Creative Awards
An international competition for creative professionals involved in the concept, writing, and design of traditional and emerging media. Hermes Creative Awards recognizes outstanding work in the industry while promoting the philanthropic nature of marketing and communication professionals.