Project Details
Name: Property Development Company Marketing Brochure
Client: Capital West
Date: 2024
Category: Graphic Design
Process: Client discovery meetings | Graphic Design
Program Knowledge: Adobe InDesign, Adobe Photoshop, Adobe Illustrator
Property Development Company Marketing Brochure
Project Description
DESIGN CHALLENGE: Create a 37 page marketing brochure for Capital West Development a property management and development company in the Las Vegas area. The brochure needed to use established branding guidelines in keeping with the Capital West Developments branding style and other marketing materials to translate a lot of information about available properties, population statistics and locations into easily an understood and engaging format.
SOLUTION: I used the elements, brand colors, fonts and style elements found in all the prievious marketing materials produced for this company. There was a lot of information about available properties, along with charts, graphs, photos and maps that I needed to layout and create using the outline provided by Capital West. The end result is a easily readable and clearly branded marketing brochure the client has used to promote their holdings as well as gain new business.
ROLE: Graphic Designer for hired in a freelance capacity by Luna Creative